We were tasked with designing a new website for Pratt School of Architecture that would showcase the diverse range of programs offered and serve as a journal of faculty and student work, rather than a simple course catalog.

To achieve this, we developed a new visual identity system that would be relevant to all the program’s various degrees and disciplines. We decided to use the concept of a 2D grid plane to display 3D objects from the built environment. We translated this system to the website, social media, posters, and other collateral.